Mercedes-Benz of Poole are this year’s Car Sponsor of the Dorset Venus Awards 2017.

The Venus Awards, now in its eighth year in Dorset is launching in the region on Monday 24th April 2017, commencing its seven-month cycle of events, judging and networking to discover the brightest female business stars in the county.

Mercedes-Benz of Poole are continuing their support of the Venus Awards for a second consecutive year as Associate Sponsor, sponsors of the Influential Woman of the Year category and Sponsor of the new Dorset Venus Awards branded car.

The Mercedes-Benz A-Class is the mascot of the awards and will be spotted frequently around Bournemouth, Poole, and other areas of Dorset throughout the duration of the Awards in the region.

Martin White, Dealer Principal of Mercedes-Benz of Poole, said of their involvement for a second year as Associate Sponsor and Sponsor of the Venus car, “For the second consecutive year we are Associate Sponsor of the Venus Awards in Dorset and proud to be celebrating local working women in business in the county once more. Our industry is historically a male dominated environment and we are working very hard to change that. If you visit our business you will see many examples of this this and I think we have a number of women in the business worthy of a nomination, or even a win!”

”I believe the Mercedes-Benz A-Class is a great match for the Venus Awards as it is leading the way in its market and epitomises the modern icon.”

When asked why Mercedes-Benz of Poole is the perfect car sponsor for this year’s Dorset Venus Awards, founder, Tara Howard says, “I am overjoyed that Mercedes-Benz of Poole has decided to support the Awards for a second year. As well as everything else we get another year of driving around in the Mercedes-Benz A-Class – an absolute delight, elegant, resourceful and very clever. 

“It’s hard to choose which, is my favourite feature. I guess it has to beat that she can auto-parallel park, hands-free. It has got me out of lots of potentially sticky situations!  If you see the Venus Mercedes on the road in Dorset please give a little wave or a beep!”

The Awards celebrate the vital contribution that women in business make to the local, regional, and national economy. In Dorset this year nominees and applicants will be competing in up to 15 categories including Inspirational Woman in Science and Technology, Small Business, HR Manager, Influential Woman, Company, Customer Service, Business Mother, Inspirational Woman, Business Mother, and Entrepreneur.

This year’s event launches on April 24th, for more information, visit

Added: 12 March 2017

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